Etiqueta: Interbrand | Esencia de Marketing

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Zara, Santander y Movistar lideran el ranking de las marcas españolas más valiosas (by Interbrand)

Por Redacción B.H.

febrero/2024

Zara, Santander y Movistar lideran el ranking de las 30 marcas españolas más valiosas. Son datos que se desprenden…

Best Global Brands 2023 observa una desaceleración en el crecimiento de las marcas

Por Redacción B.H.

noviembre/2023

Las marcas desaceleran su crecimiento ante un panorama de incertidumbre e inestabilidad. Se trata de las principales conclusiones que se…

Interbrand incorpora a Ned Colville como nuevo Global Director of Human Truths

Por Redacción B.H.

octubre/2023

Interbrand ha nombrado a Ned Colville nuevo Global Director of Human Truths. Este fichaje forma parte de la apuesta de…

Conoce las 30 marcas emergentes mas disruptivas (Interbrand Breakthrough Brands)

Por Redacción B.H.

julio/2023

Interbrand acaba de publicar el sexto estudio de Breakthrough Brands, un informe que recoge las 30 marcas emergentes…

Las marcas que forman la “superliga” de BGB equilibran poder y responsabilidad. Por Nancy Villanueva

Por Nancy Villanueva | CEO de Interbrand, Iberia & Oriente Medio

noviembre/2022

Nancy Villanueva, CEO de Interbrand para Iberia & Oriente Medio . La nueva edición de Best Global Brands (BGB) confirma…

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